`` Reefer Madness `` An Act Of Young People From Using...

â€Å"Reefer Madness† As an act to discourage young people from using cannabis, the government released the film Reefer Madness. The 1936 propaganda film revolves around the melodramatic events that ensue when high school students are lured by â€Å"pushers† to try marijuana. The film was very successful and by 1937, 46 states had laws outlawing marijuana use. The movie shows events from a hit and run accident, to manslaughter, suicide, attempted rape, hallucinations, and descent into madness due to marijuana addiction. Coined phrases such as, â€Å"The devil s harvest† and â€Å"an assassin of youth that would inflict tokers with a new medical condition called Reefer Madness, curable only by sobriety† instilled fear and a new perspective into much of†¦show more content†¦Theodore Roosevelt declared in a 1910 speech that the government should be â€Å"the steward of the public welfare.† Efforts of the progressive movement were 3 fold. The first was to make government c leaner, less corrupt, and more democratic. The 2nd was attempts to amend the effects of industrialization. The last were efforts to rein in corporate power. Progressivism grew out of dismay and a desire to fix what many saw as a broken system. (Swinth). â€Å"Its first effect is sudden violent uncontrollable laughter, then come dangerous hallucinations†¦Ã¢â‚¬  This is how the propaganda film Reefer Madness begins. As the screen slowly fades from black to a scene portraying what looks more like a scene from a horror movie than a group of teenagers hanging out. Even from the first scene the film aims to put a sense of fear into the audience s mind. These â€Å"hallucinations† that the film speaks of were a huge part of turning people against marijuana use. Harry J. Angling used many different tactics including hallucinations to demonize pot. He was notorious for saying radical, very racist, quotes. He once said, â€Å" There are 100,000 total marijuana smokers in the U.S., and most are Negroes, Hispanics, Filipinos and entertainers. Their Satanic music, jazz and swing result from marijuana use. This marijuana causes white women to seek sexual relations with

Statistics and Psychology Free Essays

There are numerous applications of statistical reasoning and research methods in the field of psychology. From simple aspects of reading and interpreting psychology articles, to completing personal research, statistics is a necessary concept to understand. The scientific method is essential to research, and many of the concepts cross the lines into statistics. We will write a custom essay sample on Statistics and Psychology or any similar topic only for you Order Now It is also imperative for us to compare and contrast the characteristics of primary and secondary data. Ultimately, the focus of these topics centers on the application of statistical reasoning in psychology.Statistics in Psychology One might ask themselves how mathematical concepts could possibly apply to psychology. The answer is simpler than many imagine, all one has to do is focus on the interpretation. Reading psychology research articles is a common occurrence for anyone in the field. Without the ability to understand the jargon, tables, graphs, and other aspects at the heart of statistics, one is unable to truly process the findings of research (Aron, Aron, Coups, 2009). Research is an iatrical part to nearly every field of psychology, but especially those who seek to answer questions and gain insight to problems.Most fields of psychology –including counseling and clinical focuses- require answers to questions (Aron, Aron, Coups, 2009). Answering questions requires some form of research, which uses statistics on some level. To answer many of these questions, research is done with some application of the scientific method. Research and the Scientific Method When searching for the answer to a problem, most go about it in an orderly way. The research done in the scientific method is simple application of systematic and logical steps to problem solving (Cowens, 2006).Using the five-step process allows researchers to examine any inquiry. The Five-Step Approach The first step is to determine a problem to solve, or make an observation (Cowens, 2006). This can be a simple question or a more complex desire to understand how or why something works. For instance, a psychologist seeks to understand why certain object triggers rage in a patient. Step two is to determine a hypothesis (Cowens, 2006). A hypothesis is usually a speculation or idea about how or why something happens. This step seeks to predict the outcome or reasoning of the problem.The psychologist may form the hypothesis that the object triggers rage because the patient associates the object with past trauma. Now it is time to test the hypothesis. Experimentation and research enters the picture for this step (Cowens, 2006). To test the hypothesis, the psychologist may use sessions or questions as research. They may also try other objects, or use hypnosis to recall the trauma. Recording the observations is an essential step in the scientific method (Cowens, 2006). All observations are important, and frequency tables, graphs, and charts explore the statistical application of the scientific method.In addition to these, psychologists may use notes to explore the reasoning. The final step is drawing a conclusion (Cowens, 2006). The purpose of this step is the interpretation of the findings. The results may either support the hypothesis, or raise new questions to explore. The psychologist may find no past trauma, and determine that all purple objects trigger both rage and fear. They then will seek a new hypothesis to begin a new search for answers. Primary and Secondary Data In any aspect of research, it is imperative to consider the validity of results.Primary data is described as data observed or collected directly from first-hand experience (Triola, 2010). Secondary data is published data, or data collected by others (Triola, 2010). Primary data is preferred in research because the knowledge is obtained first-hand, where secondary relies on the observations of others. For instance, more accurate results in a weight study will come from the direct weighing of the patients than asking them their weight. Statistics in Research Psychologists use univariate principles when they measure only one variable and multivariate procedure when using variables to ascertain relationships (Chow, 2002).Psychologists often use statistics to identify areas of research interest. In testing a hypothesis, many researchers need to turn questions into testable numerical data. One of the most common statistics applications is the testing of the null hypothesis. The null hypothesis involves the original claim –like 50 out of 100 patients see success in regression techniques to overcome phobias- and turning it into a mathematical claim (Â µ = 50). The alternative hypothesis represents the difference of a claim, or the probability that it is untrue because the test statistic is outside the given range (Â µ ? 50). These claims are tested, and if it is found that less than 50 patients saw success with regression techniques, then researchers are able to use statistical reasoning to disprove the statement. Overall, statistical reasoning is extremely important in the interpretation of research results obtained through the scientific method. Personal Application The concepts discussed throughout this paper have focused on many answers this author hopes to find in her professional life, and has pursued in her personal life. The author cited the example of rage and fear caused by purple, because her nine-year-old sister suffers problems with this concept.After many trials, tests, and visits to therapy, we were able to determine that she associated the color with Barney the dinosaur, and she cross-associated Barney with a fear of dinosaurs coming back to life in an old movie. Although a simple study, it had great impact on this author’s life, and her future pursuit of psychology. Conclusion Sta tistical reasoning in psychology may seem like a contradiction to many. However, any pursuit of answers requires research –which employs the scientific method and statistics. We have determined primary data to be more beneficial and reliable than secondary data.We have also applied the concept of hypotheses to statistics and basic research. In conclusion, even simple understanding in psychology is often related to statistical reasoning. ?References Aron, A. , Aron, E. N. , Coups, E. J. (2009). Statistics for psychology (5th ed. ). Upper Saddle River, NJ: Pearson/Prentice Hall Chow, S. L. (2002). Statistics and its role in psychological research. Methods in Psychological Research. Retrieved October 3, 2010 from ProQuest database. Cowens, J. (2006, August/September). The scientific method. Teaching PreK-8. (37)1. 42. Triola, M. F. (2010). Elementary Statistics. (11th Ed. ). Boston, MA: Pearson. How to cite Statistics and Psychology, Papers

Kaleidoscope Heart by Sara Bareilles free essay sample

When you think of Sara Bareilles, the 2007 pop-album â€Å"Little Voice† probably comes to mind. The â€Å"Love Song† princess met the release of her sophomore album, â€Å"Kaleidoscope Heart†, with monumental expectations from her yearning fans. Bareilles admits that, as she wrote the new album, she took more risks; risks that I believe contributed to the original feel of the thirteen enthralling tracks. While you might have only heard â€Å"Love Song† or possibly â€Å"Gravity† from Bareilles’ debut album, â€Å"Kaleidoscope Heart† deserves to take the world by storm. Every song is filled with rich, motivational lyrics and beats that you will undoubtedly fall in love with. Whether you like powerful feel-good vocals, like â€Å"Uncharted† or â€Å"Gonna Get Over You†, or slower, melodic ballads such as â€Å"Breathe Again† or â€Å"Bluebird†, you will thoroughly enjoy â€Å"Kaleidoscope Heart†. Thou gh Bareilles does not collaborate with any other vocalists on her sophomore album, she describes how she makes the rules in her leading single â€Å"King of Anything†, which she released earlier in the year: â€Å"You dare tell me who to be, who died and made you king of anything?† Her vibrant lyrics resurrect her genuine, piano melodies and delicate yet bold vocals from â€Å"Little Voice† and synthesize them with a mature, more confident Sara. We will write a custom essay sample on Kaleidoscope Heart by Sara Bareilles or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Bareilles kicks the album off strong with an intro, fittingly named â€Å"Kaleidoscope Heart†. â€Å"Uncharted†, a feel-good vocal about going where she pleases and one of my personal favorite tracks off of the album, follows. Don’t let the rather old-fashioned introduction of the next track, â€Å"Gonna Get Over You†, steer you away from the song; it’s a compelling vocal explaining how she will â€Å"be alright, but not tonight†. The following track, my other personal favorite track, is a sweet, slow vocal about not knowing how to hold her heart, appropriately named â€Å"Hold My Heart†. â€Å"The Light† is the slowest vocal on â€Å"Kaleidoscope Heart†, and easily makes your heart melt as you listen to Sara’s graceful and comforting voice. â€Å"Basket Case† is also a slow vocal. Bareilles explains how she is â€Å"just a basket case† over the course of this guitar-driven song. â€Å"Machine Gun †, Bareilles says during an interview, is a song written about the inevitable criticism that she will receive upon the release of â€Å"Kaleidoscope Heart†. Her amusing humor surfaces itself in this song, as she jokingly sings: â€Å"maybe nobody loved you when you were young†. â€Å"Breathe Again†, the following song, is one of many slow yet beautiful songs found on â€Å"Kaleidoscope Heart†. In this ballad that Bareilles wrote about a relationship gone bad, she portrays a vulnerable girl who wants to someday breathe again. â€Å"Bluebird†, another ballad, is the final song on â€Å"Kaleidoscope Heart†. Bareilles sings about a bluebird and persuades him to fly as he once had. It is a moving, metaphorical ballad about picking yourself back up after getting hurt and a fitting way to finish a terrific record. Overall, â€Å"Kaleidoscope Heart† is worth your time, even if you are not a Sara Bareilles fan. â€Å"Kaleidoscope Heart † showcases a more confident Sara with not only powerful, bold vocals but also sweet, savoring ballads that you will fall in love with.

Tibet Essays (1321 words) - Tibet, Tibet Autonomous Region, Lhasa

Tibet China Tibet, also known as TAR, is a democratic region in China that is very poor, and is mainly inhabited by Buddhists. Throughout its long history, Tibet at times has governed itself as an independent state and at other times has had various levels of association with China. Whatever China 's involvement in Tibetan affairs, Tibet's internal government was for centuries a theocracy, under the leadership of Buddhist lamas, or monks. In 1959 the Dalai Lama fled to India during a Tibetan revolt against Chinese control in the region. China then took complete control of Tibet, installing a sympathetic Tibetan ruler and, in 1965, replacing with a Communist administration (Encarta 1). The TAR covers an area of about 472,000 square miles. It is bounded on the north by Xinjiang Uygur Autonomous Region and Qinghai Province; on the east by Sichuan and Yunnan provinces; on the south by Myanmar (formally known as Burma), India, Bhutan, and Nepal; and on the west by India. Lhasa is the region's capital and largest city (Schaller 72). With an average elevation of more than 12,000 feet, Tibet is the highest region on earth, and for this reason, it is sometimes called the Roof of the World. Most of the people in Tibet live at elevations ranging from 3,900 feet to 16,700 feet. Tibet is also one of the world's most isolated regions, surrounded by the Himalayas on the south, the Karakorum Range on the west, and the Kunlun Mountains on the north (Encarta 1). The southern part of Tibet is situated entirely within the Himalayas, and many of the world's highest summits are located in the Himalayan chain, which extends along Tibet's southern frontier. Among the peaks are Mount Everest(29,028 feet), the world's largest mountain; Namcha Barwa(25,445 feet); and Gurla Mandhata(25,354 feet). The Kailas Range, a chain of the Himalayas, lies parallel to and north of the main chain and has peaks of up to 22,000 feet. Between the Kailas Range and the main chain is a river valley that extends about 600 miles. The Brahmaputra River (known in Tibet as the Yarlung Zangbo) flows from west to east through most of this valley (Encarta 1). The mountains in Tibet form Asia's principal watershed, or dividing line, between westward-flowing and eastward-flowing streams, and Tibet is the source of the continent's major rivers. The Brahmaputra is Tibet's most important river. The Indus, Ganges, and Sutlej rivers have their headwaters in western Tibet. Many of Tibet's rivers have potential for hydroelectric development (Encarta 1). Vegetation on the Tibetan Plateau is extremely sparse, consisting mainly of grasses and shrubs. Scattered wooded areas occur in extreme west and east. Most vegetation, however, is concentrated in Brahmaputra, Indus, and Sutlej river valleys. These areas support most species of trees, including conifers, oaks, cypresses, poplars, and maples. Apple, peach, pear, and apricot trees are cultivated in the valleys (Encarta 1). Tibet is home to a variety of wildlife. Musk deer, wild sheep, wild goats, wild donkeys, yaks, and Tibetan antelope are common in mountainous areas. Other large mammals include leopards, tigers, bears, wolves, foxes, and monkeys. Bird life includes geese, gulls, teal, and other species of waterfowl, and also pheasants and sand grouse (Encarta 1). Tibet has a dry, cold climate with an average annual temperature of 34 degrees Fahrenheit. It is very bitter in Tibet in the winter (Harrer 39). Temperatures in the mountains and plateaus are especially cold, and strong winds are common year round. The river valleys experience a more moderate climate. Lhasa and central Tibet have an average temperature of 32 degrees Fahrenheit in December and an average of 60 degrees Fahrenheit in June. The daily temperature range is great. On a typical summer day, the temperature can rise from 37 degrees Fahrenheit before sunrise to 81 degrees Fahrenheit before midday. In general, temperatures in Tibet frequently drop suddenly after sunset. The average annual precipitation is 15 inches (Encarta 2). The Tibet pamphlet states that Tibet is rich in mineral resources, although few have been exploited due to inaccessibility, a lack of industrial capacity, and Buddhist admonitions against disturbing the earth for fear of harming living creatures. Gold is found in many areas, and significant deposits of iron ore, coal, salt, and borax are also present. Other known resources include oil shale, manganese, lead, zinc, quartz, and graphite (14). Since 1959 the Chinese government has capitalized on some of Tibet's resources by mining chromite, tinkalite, and boromagnesite; constructing hydroelectric and geothermal plants; and logging timber. In eastern Tibet, serious environmental concerns have been raised over the extent of

Stone Cold Steve Austin Essays - WWE Hall Of Fame, Free Essays

Stone Cold Steve Austin Essays - WWE Hall Of Fame, Free Essays Stone Cold Steve Austin Stone Cold Stone Cold is a 4 time wwf champion, 2 time intercontinental champion, and 3 time tag team champion. He is also a 1996 king of the ring and 1998 royal rumble winner. Stone Cold is a great athlete and he has changed all wrestling fans all over. Ever since he entered the ring in Milwaukee, for the 1996 King of the Ring, he never could have imagined how he changed the wwf. After beating Jake ''The Snake'' Roberts to become the king of the ring, Austin accepted his crown, and after that he informed Jake that ''Austin 3:16 says I just whooped your a$$!'' With this simple phrase Stone Cold became the most popular superstar ever in wwf history. Some of stone cold companions said that he is a suicidal machine with lack of respect, rules, and authority. You can't deny that stone cold won't stop kicking but. Every time he steps through the ropes he will right lots more chapters to his story.

How to Edit a Sentence

How to Edit a Sentence How to Edit a Sentence How to Edit a Sentence By Michael Ive suggested that its best to write first and edit later. But for many people, editing can be as intimidating as writing. So lets edit a sentence together, shall we, and see if the process is as hazardous as we fear. I got on my bicycle, taking my lunch to school, built in the 1970s. Lots of room for improvement here. What is the main thing thats happening anyway? Am I getting or taking or building or all three? Taking my lunch to school, I got on my bicycle, built in the 1970s. Okay, so Im going. The sentence emphasizes the main verb now, but it makes the bicycle seem very old. Taking my lunch, I got on my bicycle, heading to school, built in the 1970s. That makes it more likely that the school is old, not the bicycle, but lets sharpen our point. Taking my lunch, I got on my bicycle, heading to school, which was built in the 1970s. Taking, heading which verb is more important? Whats the main action in the sentence? I need to make my actions as clear as we can. Three verbs reside in one sentence, but I resolve that only one action shall rule. Taking my lunch, I got on my bicycle and headed to school, which was built in the 1970s. Much better. Now got and headed are parallel, and the focus is on me. I like that focus. But the verb taking seems a little weak here. Meaning, the verb taking doesnt accurately describe what I did with my lunch that morning. Grabbing my lunch, I got on my bicycle and headed to school, which was built in the 1970s. Neither does the verb got. I mean, it seems a little weak too. It doesnt accurately describe what I did with my bicycle that morning. Grabbing my lunch, I climbed on my bicycle and headed to school, which was built in the 1970s. That is it. As you can see the editing process is done in cycles. It can take considerable time (sometimes just as much as the writing), but it is definitely worth it. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Writing Basics category, check our popular posts, or choose a related post below:75 Contronyms (Words with Contradictory Meanings)The Difference Between "will" and "shall"How to Write a Proposal

Other Essay Example | Topics and Well Written Essays - 1750 words - 1

Other - Essay Example They can also help people diet in a proper manner and assist in loss of weight, while keeping fit. Thesis: American ‘super foods’ as well as a large number of fruits and vegetables that are produced in America are really good for health and can actually help people in their fitness regimes and to maintain a healthy lifestyle. Day by day, more and more Americans are becoming conscious about their health and dietary habits. They are taking to nutrition because of the rampant obesity world over, especially in America, because of the junk food culture. Even though a large number of people still have poor eating habits and have taken to consuming junk food or fast food on a daily basis, there are people spreading awareness regarding the importance of proper living. Magazines, newspapers, tv shows, the radio, as well as many contemporary films and books being made and written in the US have been promoting healthy eating and a healthy lifestyle, with the help of American foods itself. Moreover, eating junk food is not all that bad if consumed in a controlled manner. Many American parents have begun to lay emphasis on ensuring that their children receive a healthy diet. Schools in the country have also begun to advocate healthy foods and salads as part of their mess or cafeterias and have begun to rule out the u se of soft drinks and fast foods in order to help students understand that a high nutritional value is much more important than consuming something that might seem tasty but consists of a high number of calroies. With respect to fruits and vegetables, there are foods like blueberries, pumpkin seeds, avocados, sweet potatoes etc that are produced in America in high quantities. (Mitzweich, John) These foods are very rich in nutritions and assist people in overral development of their bodies. Moreover, salmon is produced in the country and sold to very many households as well;

ENG 105 Essay Example | Topics and Well Written Essays - 500 words

ENG 105 - Essay Example "Poor governance is a major issue in many African countries, and one that has serious repercussions for long-term food security," says a statement by the International Food Policy Research Institute.† (Africa’s Hunger) It is very disheartening to see the authorities playing this blame game, we have been blaming each other for something devastating but it is time to stop this and work in unison to help these underprivileged people. There is increased awareness these days thanks to sources like Facebook, Youtube, Twitter and so on. There are several videos on Youtube showing the fate of young children and adults, who succumb to hunger, this is an ongoing fight to restore parity. â€Å"Every year 15 million children die of hunger.† (The World Hunger Problem) The opulent have enough food to feed their pets and shower their unconditional love on these pets but they often refrain from helping people who need their help the most. Children in Africa can only be saved when the world realizes their problem and unites to solve this long standing problem. Numerous lives have already been lost and many more will succumb to the same in the near future should nothing be done about it. â€Å"Throughout the 1990s more than 100 million children will die from illness and starvation. Those 100 million deaths could be prevented for the price of ten Stealth bombers, or what the world spends on its military in two days!† (The World Hunger Problem) New weapons to destroy each other are being designed by shelling out a fortune almost each day but the people become insensitive when they hear about the suffering of other people. Even young children fail to get the attention when they need it the most. This is very disturbing both emotionally and physically. â€Å"Children are the most visible victims of under nutrition.   Children who are poorly nourished suffer up to 160 days of illness each year. Poor nutrition plays a role in at least

Centralization Essay Example for Free

Centralization Essay Response #1 What does it mean for a business to relocate? Does it mean that businesses use relocation opportunities to expand their market coverage and to pursue the principles of economic and organizational optimization? In his article, Janowitz (2007) suggests, that relocation can be equally positive and harmful to businesses. I completely agree to the fact that before relocating, businesses should consider all available options and must guarantee that relocation does not harm the quality and overall effectiveness of the major business operations. However, I do not fully agree to the statement that relocation requires considering only a set of factors that characterize the chosen facility site. What seems more important is whether businesses can successfully and continuously perform during relocation. Janowitz (2007) is correct in that relocation is a costly and potentially dangerous procedure, but it is business continuity that should be included into the set of crucial aspects responsible for the success of all relocation attempts. Response #2 Centralization implies the need for businesses and production facilities to be concentrated in one location, and it is very probable that when decentralized, commanders will find it more difficult to effectively manage multiple units. Delisi (2009) suggests that centralization can not only enhance the quality of all management operations, but can give commanders an opportunity to get the training they need, while keeping equipment up-to-date without moving from site to site. Unfortunately, a big deal of information exists with regard to the drawbacks of centralization; and that most companies prefer to remain decentralized suggests that decentralization is probably the most optimal business choice. Unfortunately, centralization deprives businesses of organizational flexibility. Centralized decisions do not always fit into different organizational cultures, to which specific business units adhere. Finally, centralization does not provide business units and facilities with a chance to quickly respond to the changing environmental and market conditions; and although centralization may sometimes be beneficial, in the world of flexibility and innovation it remains the measure of last resort.

Radar Detector :: essays research papers

Nowadays, speed-detection technology has become more and more advanced, and not getting a speeding ticket is almost unavoidable. There are a lot of devices around that can help drivers detect the police traps, but these devices are illegal in many states. As people are driving down the interstate with their cruise control set over the speed limit, many get scared of a police car parked on the side of the road. Right after they pass the trap they look at the speedometer and their rear mirror, hoping that the cop will pass them by and go after those whose speed was higher. Now, Rocky Mountain Radar Co. offers drivers a solution to escape getting the ticket. This device is called the Phazer. The Phazer makes your vehicle electronically invisible to the police speed-detecting equipment. It mixes a portion of the radar signals with background clutter and bounces it back to the squad car by way of wave guide antenna, which effectively confuses the computer inside the radar gun. Police radar takes five to ten speed measurements per second of the vehicle. The Phazer sends two different signals to the radar, so the final result is that police radar can not verify the speed of the vehicle and displays no speed at all.  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The Phazer also protects your vehicle from Lidar guns which use distance over time to detect the speed of the vehicle. The Phazer sends an invisible infared signals to the Lidar gun, this way the measurement of the speed is blocked. Many devices like that were outlawed because they transmit scrambling radar beams to the police car. The Phazer reflects only part of the signal and also mixes it with an FM signal. It is perfectly legal for people living in all states but California, Minnesota, Oklahoma, Virginia, and Washington D.C. The Phazer starts to scramble the signals from three miles away from the speed trap.

What Is Wpa

What is the WPA program? Will it help the economy? What are the advantages and Disadvantages? How much does it cost? These are all questions most Americans have when Obama planned to bring back the Work Progress Administration (WPA). I am going to tell you what WPA is and the pros and cons of it. During the Great Depression, anxious that the dole not become â€Å"narcotic,† in President Franklin D. Roosevelt’s words, the U. S. Congress in 1935 created the WPA to administer $5 billion for public works. The WPA's goal was to employ as many people as possible on projects that would provide long-term benefit to local communities. This created job’s to build bridges in disrepair, parks in shambles and fix boarded-up buildings. Ideally, workers would also receive on-the-job training to prepare them for further employment. For example, the WPA made a significant impact on Oklahoma. At the end of the day, of 166,000 Oklahomans certified for WPA jobs approximately 119,000 were employed at some point between 1935 and 1937. Including those recruited into a special drought-relief work program, more than half the state's work relief recipients were farmers. To assure that private employment remained appealing, project wages were lower than typical rates. Organized labor complained that the original unskilled rate of eighteen cents an hour depressed all wages. The Works Progress Administration (renamed during 1939 as the Work Projects Administration; WPA) was the largest and most determined new deal agency, employing millions of unskilled workers to carry out public works projects. This is the same project Obama is trying to reinstate to better the millions of unemployed Americans today: economic relief, a new deal, one that keeps unemployment below double digits by focusing on refurbishing the United States. Like most notions or strategies there are pros and cons. The pro to this â€Å"New Deal† is the amount of jobs that will be created. The economic recovery bill by Democrats would spend two years putting more than 4 million Americans to work. Private corporations and city governments have already prepared more than 30,000 â€Å"shovel-ready† projects that need federal funding. But do we know what jobs will be provided or do we care? During the Great Depression, in our nation's capital, more than 100 men were paid to scare off pigeons. In Brooklyn, men and women worked as fire hydrant decorators. And in Boston, the government sponsored a project to make fish chowder. Indian tribes were paid to create new totem poles and other artifacts. Does this matter? What skills will they have once the WPA is over? For now, the $825 billion economic recovery plan doesn't get too specific about the jobs that might be available to the unemployed. But with $90 billion assigned for organization investment, this being said, construction worker, a transportation expert or just about anyone who works at an airport can expect better times ahead. Retrofitting federal buildings with up-to-date technology to save energy costs is a priority. 19 billion has been set aside for clean water, flood control and environmental restoration investments and ensuring that the United States builds on its digital capacity according to Ross Eisenbrey, the vice president of the Economic Policy Institute. Unlike the original WPA, which wrote checks directly to employees, the new bill is set up so that 90 percent of the projects will be privately run by corporations or nonprofits, which w ill send in proposals or bid on existing government contracts. Instead of the federal government assigning jobs, qualified workers will be pursued by project managers. The WPA employed more than 8. 5 million people at a total cost of some $11 billion in its eight years. It conducted more than 1. 4 million separate construction projects that built: over 650,000 miles of roads, nearly 1,000 bridges, 125,000 buildings, 8,000 parks, over 800 airplane landing strips, 3,000 tennis courts, 3,300 storage dams, and 5,800 mobile libraries. Bringing this program back will bring the U. S. out of the depression we are in now. During the first WPA there was a problem of race and uneven pay; will this be issues again? Uneven distribution of pay was along regional and racial lines. The national monthly WPA wage in 1936 was $52, but in the south it was $23. WPA regulations stipulated that a prospective WPA worker could not refuse private employment at pay rates prevailing in his/her community. Since the prevailing wage was lower for blacks, blacks refusing a $3 a week private job might be denied WPA employment. I know that this was a completely different time period but let’s be honest there are still close minded people and this might be another issue or disadvantage to consider. There are several different opinions on how our country should be ran, some agree with the WPA programs and others do not understand it. This is one opinion, â€Å"the logic of WPA has got me totally baffled: if a nation can afford to pay people to do infrastructure improvement via WPA, presumably it can afford to pay regular contractors to do the same thing. And the latter would do the job more efficiently than WPA. † Is spending money on another government program a disadvantage? â€Å"Then it means we have wasted hundreds of billions of dollars, piling up additional debt for us and our children. † Ralph Musgrave. If the money the government is going to use to create more jobs is not good investments, what happens? No just good investments but long enough, will we being going through this again in 50 years. Other questions are will the WPA spending be quick enough to stimulate the economy? As I stated above, more than 100 men were paid to scare off pigeons. In Brooklyn, men and women worked as fire hydrant decorators. And in Boston, the government sponsored a project to make fish chowder. While the WPA created a job for these individuals, what trait or skill were they supposed to use after the program was over? If Obama wants to bring this program back we need to create more jobs with better skills. All this being said I am for the WPA coming back as long as we work out the miner kinks. Bringing this program back will bring the U. S. out of the depression we are in now. The Works Progress Administration (renamed during 1939 as the Work Projects Administration; WPA) was the largest and most determined new deal agency, employing millions of unskilled workers to carry out public works projects. If Obama reinstates this program millions of unemployed Americans today will be in economic relief. We need a â€Å"new deal†, one that keeps unemployment around four percent by focusing on restoring the United States.

Natural Tendency To Do Good Essay

Being around different people can make a human behave or act in ways that they normally would not. This is true in many possible ways and experiences that people go through. Mencius said, â€Å"Persons may be brought to do evil, and that is because the same is done to their nature.† This shows that being in a circumstance of force can make the natural tendency to do good be flawed through whatever it is that is shadowing the mind to make clear judgment. â€Å"The tendency of human nature to do good is like that of water to flow downward.† I believe human nature is to do good based upon the right surroundings because things that go on in an exosphere can make one think that certain choices are acceptable in society. What shows how human nature is to do good is how a human has a want to help out another human when they are in a time of need or desperation. Such as to donate food to a homeless shelter, or to give someone who is down and out a cup of coffee or a dollar. Human nature is to do good based upon the right surroundings in the exosphere and is supported where Mencius said, â€Å"Now you may strike water and make it splash over your forehead, or you may even force it up the hills. But is this the nature of water?† This is what shows that natural tendency to do good is what humans were created to do. I have been in times in life where I made poor decisions based on the forceful circumstances that I chose to be around. There were people around that had addictive criminal thinking where it clouded my mind and was ultimately making me not choose the most logical choice to progress in life positively, rather negatively. These people that were indirectly giving influences toward my life, that fostered an environment that made it seem acceptable to break the law, and gave me an evil action. What I realized is that the choice in having the wrong set of people around me was affectively making me have a circumstance that was progressing into evil actions. Where Mencius said, â€Å"People tend by their nature toward goodness, and it is only the adverse circumstances of their nurture that erode goodness and engender evil.† This fully supports natural tendency is to do good. People must think in a manner that will allow them to be of the right path and do what is righteous. Human nature has a distinctive tendency towards goodness, but ethical rightness cannot be initiated down to the last element. This is why simply external governors always breakdown in enlightening society. True progress results from learning education in constructive atmospheres. Human nature is to do good based upon the right surroundings in the exosphere. Having bad circumstances tend to degrade the human will. However, this is not confirmation of natural evil because a pure thinking person would escape causing harm to other people. So without having a negative external exosphere the simplicity of natural tendency to do goodness will come easily than thinking about it. I have since after putting myself in a negative environment that caused my mind to think that doing evil was something that was tolerated in society, it has now given me options to progress in life. Being around more positive people makes the natural come forth in choices, decisions, and actions. With the rightness inside of someone it makes evil be present, but it does not let the evil pass through and have its way with the individuals mind and action. I think it is significant that Mencius credits that human beings have certain natural abilities for goodness. If we did not have these abilities, I do not think any quantity of education could enforce these onto us. In this regard, I do think that education is a kind of attentive attending goodness. Mencius establishes that all people have hearts by engaging to the example of a child about to fall into a well. Mencius says that as soon as people see the child about to fall â€Å"they will feel a sense of unease and compassion.† It is critical to notice that Mencius is not speaking about any kind of action here but about the instant response. These feelings of distress and empathy are not due to pursuing approval or wanting to reduce frustration. This response justifies Mencius’ claim that â€Å"People all have hearts that do not tolerate the suffering of others†. I feel that this falls in with what I have been addressing because in both ways it is what you are taught and what is naturally inside of a humans’ mind. It helps to prove that human nature is to do good based upon the right surroundings in the exosphere. The human only wants a good way of life and not an evil way that only brings despair and anguish through wrong actions. A human’s natural and taught ways of goodness to live and learn through lessons, whether it is through teachings or of actions. I have lived through life having those negative attributes that made me realize it is not an aspect of life I would like to have of being an evil person while going through the journey. That is how I see that the unease and compassion come into play with the natural tendency to do good. â€Å"When left to follow its natural feelings human nature will do good.† Mencius said that which helps support this argument of human nature is to do good based upon the right surroundings in the exosphere. If not putting yourself into a position to make you strive forward in the direction of virtuous instead of the wicked. With a clear peace of mind it helps to enfold life as it should be and have that natural tendency to do good. Where Mencius says, â€Å"If it becomes evil, it is not the fault of our original capability.† This shows that another man or woman influences a humans thoughts. This proves that the exosphere can have a projection of a negative force behind it creating a circumstance that is not of the capability that the human should have. Mencius noted through these examples of senses: Sense of mercy, sense of shame, sense of respect, sense of right and wrong. He said, â€Å"seek and you will find them, neglect and you will lose them.† I feel that this is another reason proving the argument that has been stated throughout this paper to prove that human nature is to do good based upon the right surroundings because things that go on in an exosphere. A humans’ natural tendency is to do good based upon the right surroundings because of things that go on in an exosphere. This has been proved through the evidence that has been shown though experiences that I have gone through and not only me, but many other people as well. With having the righteous path you can have the fullest extent of your original capability and that is to have the natural human nature to do good based upon the right surroundings because of the things that go on in an exosphere which can make one choose choices that are acceptable in society. Novak, Philip. The World’s Wisdom. 1st ed. New York: HarperCollins, 1995. Print.

Agar Cubes Lab Report Essays

Agar Cubes Lab Report Essays Agar Cubes Lab Report Paper Agar Cubes Lab Report Paper Diffusion in agar cubes Introduction: All cells are dependent on a processes called diffusion, which is the movement of a substance from an area of higher concentration to an area of lower concentration. Cells need to obtain certain essential substances, like oxygen, for their survival. The rate of diffusion is said to be dependent upon the various factors: Size of molecules that have to diffuse, concentration gradient, the distance across which diffusion occurs, number of pores/openings, surface area and concentration. This rate of diffusion is measured by considering the mime taken for changes to physical changes to occur. This experiment consists of using agar mixed with an indicator that changes color when places in a basic solution. It will measure the amount of diffusion that occurs in the agar blocks to determine the effect of cell size on the cells ability to obtain substances by diffusion. Purpose:Determine how surface area and volume relate to one another and how the rate of diffusion varies with the ratio of surface area to volume. In the experiment, we will use the base/acid indicator Phenolphthalein in three efferent sized agar cubes dipped in a sodium hydroxide solution. This will make it possible to measure the depth to which the color has penetrated and will demonstrate the relationship between diffusion and volume. Materials: -agar -scalpel -spoon -two large beakers -ruler -timer -Potassium manganese (Kimono ) -Hydrogen chloride (HCI) Methods: -Make two trays of Agar Gelatin. One pure and one dyed pink. -Use the scalpel to cut three agar cubes of each tray: a CM cube, a CM cube and a LLC cube (total of six cubes). Pour the Potassium manganese (Kimono ) into one of the beakers and Hydrogen chloride (HCI) in the other. Immerse the CM clear cube in the pink Potassium manganese (Kimono ) and the pink agar cube in the clear Hydrogen chloride (HCI). -Set the timer to 10 minutes. -After the 10 minutes, use the spoon to take the cubes out of the beakers and dry them with a paper towel. -Cut both cubes in half with the scalpel. -With the ruler, measure how deep the pink penetrated the clear cube and how much the pink cube absorbed the acid. -Repeat the pro cedure with the smaller bubs, always leaving them in the beaker for 10 minutes. The pink agar cubed immersed in Hydrogen chloride (HCI) had a faster process of diffusion than the clear agar cube immersed in Potassium manganese (Kimono ). Conclusion: The reason cells are so small is because it facilitates the diffusion. As seen in the experiment, diffusion is more efficient when there is a bigger surface area to volume ratio. This process is essential for every cell to bring nutrients and release wastes and it is only possible due to the fact that cells are very small, making the diffusion a lot faster.

Cause of homelessness

Homelessness in Australia can be defined in three categories; ‘Primary homelessness’ which is experienced by people without conventional accommodation, ‘Secondary homelessness’ is experienced by people who frequently move from one temporary shelter to another and ‘Tertiary homelessness’ which is experienced by people staying in accommodation that falls below minimum community standards. The first stimuli picture shows a person who is living though primary homelessness, living on the streets with only a few blankets to sleep with. Homeless people generally feel embarrassed, isolated and depressed; they are also cold, hungry and become lonely. They usually need medical attention, medications, blanket, clothing and in need of a friendship. In Australia there are 105, 237 people affected by homelessness and 27% of them are under 18. There are 59% of them either living in overcrowded dwelling or supported accommodation and the other 41% are living on the streets or in boarding houses specify designed for the homeless. There are many causes that lead to homelessness in Australia, some of which include; long term unemployment, shortage of affordable rental housing, poverty, mental illness and the exiting of state care or prison. Domestic violence is the largest cause of homelessness in Australia. Homelessness can also be caused by family breakdown, sexual assault, drug and alcohol addictions, gambling and social isolation. Some people especially adolescences are homeless because they were kicked out of home, have a lack of education or were abandoned by their family and friends. Homelessness usually results in being away from family, friends and the rest of the community so it is difficult to maintain school or further study which leads to them being vulnerable to long term unemployment and chronic ill-health. Homeless Australians are often excluded from participating in social, recreational, cultural and economic opportunities. All of these present factors of homelessness led to people having depression, poor nutrition, poor dental health, substance abuse, mental health issues and may even results in suicide. Children who experience homelessness are more likely to become homeless as adults and raise families who, in turn, may also become homeless. The causes and consequences of homelessness are also talked about throughout the New and Old Testament. Showing us that over time, the injustice of homelessness has not changed, we are still fighting the same battles. In the bible passage by Isaiah (58:7) in the Old Testament he writes, â€Å"Is it not to share your food with the hungry and to provide the poor wanderer with shelter when you see the naked, to clothe them and not to turn away from your own flesh and blood? † The injustice issue of homelessness is discussed in this passage; it explains that to be a true catholic means sharing and giving to the poor and not to turn away from them just because they are without homes. The second bible passage that relates to homelessness is a passage from Matthew (8:20) in the New Testament, where he writes â€Å"Jesus replied, â€Å"Foxes have dens and birds have nests, but the Son of Man has no place to lay his head. † Matthew is telling us that Jesus was comparing animals having homes to people having none and how that is unfair. Both scripture references relate to the issue of homelessness in contemporary society as people are still being sent to the streets while animals are being put in homes and people are still looking down on the homeless and not fulfilling their roles as Catholics. Also both scripture reference relate to the beatitude â€Å"Blessed are the meek, for they shall inherit the earth, which means bless the poor (homeless) as they are a part of the earth. As well as homelessness issues being discussed in the bible, we as Catholics also learn about homelessness from the catholic social teaching. Catholic Social Teaching, are the teachings of the Church on social justice issues. One of the Catholic Social Teaching is ‘Human Dignity Human Rights’ teaching. The concept of Human Dignity is the main concern of Catholics thinking about human rights. The Catholic Church believes that each person is created in the image and likeness of God and is therefore equal in dignity and equal rights. Human dignity is absolute: a person does not ever lose their dignity, example; from being in poverty. Respecting ones dignity implies that the individual has access to the basic necessities of life which enable them to live humanly, which homeless people do not, as in most cases they are living in rough conditions (e.  g. on the street with no shelter). Papal social teaching refers to the teachings of the Popes throughout history that have dealt with the social issues of human life. The Papal teaching by Pope John XXIII in 1961demonstated Catholic’s views on human dignity and human rights, this is stated when he wrote, â€Å"The amount a worker receives must be sufficient, in proportion to available funds, to allow him and his family a standard of living consistent with human dignity. † This can be evident though the reaching out to those in need e. g. The homeless and giving employees a sufficient pay to be able to live a for filled life. Another of the Catholic Social Teaching is ‘The Common good’ teaching, it tells us that the rights and needs of others, individuals and the community must be balanced with the common good and always respected. The Papal teaching written by Pope John Paul II In 1990 discusses the Common good, when it states, â€Å"this love of preference for the poor, and the decisions which it inspires in us, cannot but embrace the immense multitudes of the hungry, the homeless†. This could be demonstrated by caring for the homeless and by showing the homeless that we can help them and that we respect them. One catholic organisation working to solve the issue of homelessness in Australia is St. Vincent De Paul. One catholic organisation working with injustices such as homelessness, in Australia is St. Vincent de Paul and its ‘Matthew Talbot Homeless Services’. Its aims include, being strongly committed to a range of issues that put men, women and families at risk of homelessness. Its activities include; having13 services for single homeless men including the Matthew Talbot hostel and outreach services in the inner city. The hostel caters for 100 men each night, has 80 outreach beds and help for those with mental health issues. The service also has special initiatives for women and children and up to 20 families who are escaping domestic violence and / or homelessness. The service is committed to helping those who are homeless, addressing issues of alcohol and other drug usage and to breaking the cycle of homelessness and domestic violence. The Matthew Talbot Homeless Service achieves their goals for helping the homeless though their activities and projects. Homelessness is a major social injustice in contemporary Australian society, The Scripture references, Social Catholic Teachings and Papal teachings also show that homelessness has been an issue for Catholics thought history and though the help of Catholic organisations the issue of homelessness is being fought and will hopefully one day is won. ESSAY TWO A well know catholic figure that is actively engaged in social justice issues in Australia is Father Chris Riley. Social justice refers to the formation of a just society, where justice refers to more than just the administration of laws, it is the idea of a society in which all individuals and groups are treated fairly and equally. Issues with social justice refer to when individuals or groups are not being treating with the same basic human rights as someone else, e. g. people who are homeless or in poverty. Father Chris Riley is a priest who has devoted his life to working with social injustice issues such as homelessness. Father Chris Riley (Riley) grew up in Victoria and at the age of 14 decided that he wanted to work with homeless young people. He was influenced by the 1938 movie Boys Town, which was loosely based on the work of Father Edward Flanagan. Straight from school Riley joined the Salesian religious order to become a Catholic priest and after graduating as a teacher and taking his vows, he worked for two years with the Boy’s Town charity in Sydney. While working at a school in Sydney later on in life, he saw one of the students crying in the freezing rain, this led him to working with that student and many other homeless people. This resulted in Father Chris Riley setting up the Youth of the Streets to help the chronically homeless, a highly successful organisation that has become known worldwide. Father Chris Riley is the founder and CEO of the organization dedicated to helping young Australians in trouble for the past 35 years. As CEO of Youth Off The Streets, Father Riley oversees the operation of over 35 programs that employ over 180 staff and involve more than 250 volunteers. He has also implemented innovative behaviour strategies to help young people deal with a history of trauma, abuse and neglect. Youth Off the Streets first started with a single food van run by Riley, delivering meals to young homeless people on the street of Kings Cross, now the organisation is running four high school crisis accommodation, rehabilitation facilities, counselling and parenting programs in New South Wales. His work as a priest and a principle at Boys Town High in Sydney led him to pursue the work he is achieving now and without that experience Father Chris Riley would not be working with youth who are faced with social justice issues. Riley now spends hours on the road driving to different charities and organizations and working with the social injustice of homelessness on a day to day basis. Getting released from Boy’s Town school to work on the streets with homeless youth with one van, it’s believe that there is no such thing as a child born bad, it is only bad circumstances, bad environments such as violent household or broken families that consequently led to bad choices made by the child, that has made him so successful. Social injustice is when individuals or groups are not being treating with the same basic human rights as someone else. An Australian Catholic figure, Father Chris Riley works with social justice issues such as homelessness, though his organisation Youth Off The Streets. His religious identity and life experiences led him to work in this area. His passion and strong believe in what’s right has meant that he has successfully helped thousands of people rehabilitate and go on to lead a happy and fulfilling life.

CVS Company Assignment Example | Topics and Well Written Essays - 1250 words

CVS Company - Assignment Example CVS Company was started in 1963 by Stanley and Sidney Goldstein and Ralph Hoagland. By 1964, the company had 17 stores in the States. Initially, the company sold health and beauty products but in 1967 ventured into the pharmaceutical world with its first pharmacy in Rhode Island. Melville Corporation bought CVS in 1969 and by 1974, the company had made $100 million annual sales. 11 years later, the company reached a billion dollars in annual sales. In 1994 the company introduced PharmaCare, a health insurance cover for their employees. By 1997 CVS had more than 2500 stores all over the States. Having become one of the companies to complete the acquisition or Revco, the company was granted major drugstore locations in the Midwest and Southeast. Since then, the company has grown tremendously penetrating many of the States in the US. The firm pioneered the introduction of the loyalty card program, Extra Care Card for its customers. (CVS Caremark Company history 2012) CVS company move to stop selling tobacco products has led to another great loss in the companys sales as they stand to lose approximately 2 billion dollars every year amounting to a 3% loss. Quitting selling tobacco products is one of the reasons why CVS has been unable to provide its tobacco smoking customers with their usual products. The company argues that they are considering a healthy approach that benefits both them and their customers. But with this decision, many of the customers purchasing tobacco products are forced to find alternatives elsewhere or quit smoking altogether. (Paul 2014) In 2011, CVS had a shortage of several products from Johnson & Johnsons. Consumers were told of the shortages which included Motrin, Pepcid AC, Rolaids, Neutrogena skin care products, children’s Tylenol liquid and Tylenol drugs for adults. A department at Johnsons & Johnsons, the McNeil Consumer Healthcare, recalled millions of the J&J products following a quality control problem in its product lines. Some products were suspected of containing metal while others were reported of having a moldy smell within their bottles.

Legal Topic Digital Forensics Paper Research Example | Topics and Well Written Essays - 1000 words

Legal Topic Digital Forensics - Research Paper Example This investigation discovered one hundred and eighty four video files and fifty-three still images of child pornography in Lynn’s computer hard drive (Watson & Jones, 2013). The investigation also found that the videos and images had been obtained from the internet using Limewire, a program that allows peer-to-peer file sharing. On the first count, the defendant was convicted of receiving child pornography, a crime that violates  § 2252(a)(2). He was also convicted of possessing child pornography material violating  § 2252(a)(4)(B). Lynn was sentenced to 210 months imprisonment for the count of receiving child pornography material and 120 months imprisonment for the count of possessing the material. The court ordered a term of life supervision after Lynn’s release from prison (Casey & Altheide, 2010). Lynn’s case implored the application of 18 U.S.C  §Ã‚ § 2251 through 2260. These sections warrant criminal and civil forfeiture of devices used to depict child pornography, the profits obtained from these crime and properties used in committing them. Record keeping of materials used to depict sexually explicit conduct was provided for in section 2257. Lynn was also liable for failure to report child abuse that is entrenched in a misdemeanor crime in section 2258. The 18 U.S.C  §2525 that addresses the circumstances involving the use of interstate facilities to disseminate information about a minor was applicable to Lynn’s case. Another law that applied to this case is Title 19 section 1305 that criminalizes the importation of obscene materials. This law permits courts to order the seizure and forfeiture of such materials (Altheide & Carvey, 2011). Since Lynn retrieved the materials from the internet which is interstate, he was convicted of violation of the 18 U.S.C  § 2252. This section criminalizes interstate distribution of materials depicting a child engaging in sexually explicit conduct. The Child

Partnership for sexual health promotion in adolescent Essay

Partnership for sexual health promotion in adolescent - Essay Example The partnership approach is appropriate to PHC as it focuses on active involvement and self-care actions of individuals and community members in maintaining health and preventing disease. To adequately address sexual health promotion among adolescents, it is vital that a partnership gets fostered between community based organizations- CBO’s, schools, health practitioners, and health facilities. The ever-decreasing resources has made healthcare to become expensive for most individuals and communities. Focus has shifted to individuals and communities to partake in their own prevention, maintenance, and promotion of health. The partnership approach is vital in promoting self-care action and the active involvement of individuals and communities in their own health promotion (Courtney et al, 1996). The partnership model seeks at bringing together different stakeholders for the sole purpose of promoting health. The partnership model emphasizes the formation of a new working relation ship between the various stakeholders to promote health. The stakeholders involved in the promotion of health within a community include; CBO’s, health practitioners such as nurses, health facilities such as clinics, and schools. To effectively promote sexual health, there is need to foster a partnership between these various stakeholders so as to develop a working relationship between them. Partnerships allow for definition of problems, setting priorities, designing solutions, and defining leadership roles among the partners. All partners need to be actively involved in the process of health promotion. Changes occurring in health care delivery have called for new models motivated by leadership organizations. The partnership model originated from the recommendation of lay-professional partnerships that call for active participation of community members and not their passive participation (Bernal et al, 2004). Partnerships ensure that communities get to participate in achievin g health by supporting self-care, community self-reliance, and developmental changes. The partnership model seeks at enhancing capabilities and empowerment of communities and individual to act on their own in health promotion. The partnership model proposes that professionals should support the community and individuals to take effective action by themselves to promote health (Courtney et al, 1996). The partnership model describes the partners as active participants who get involved with the process of mutually determining actions and goals that promote health and well-being. The main goal of the partnership process is to encourage the capacity of individual and community partners to act more effectively on their own. The partnership process calls for special commitment and responsibility among member partners. There are several steps in developing a partnership process. The steps involved include; exploring potential partners, inviting partners, and finally undertaking partnership action. Adolescent sexual health in the US gets characterized by alarming rates of sexually transmitted infections- STI’s (Irwin, 1997). A more holistic and ecological approach is necessary to promote sexual health among adolescents in the country. This approach focuses on non-traditional partnerships between

Lufthansa Marketing Analysis: SWOT and PESTEL

Lufthansa Marketing Analysis: SWOT and PESTEL This report will take a closer look at the turnaround of Lufthansa airlines which went from near bankruptcy in 1991 to a now profitable airline. The evolutionary patterns of strategy and structure are identified in this report as well as how strategic leadership and German culture contributed to the turnaround. Furthermore, this paper will analyse the airline industry in terms of Porters five forces and will also take an extensive look at Lufthansas current situation by means of a SWOT and TOWS analysis. Additionally, Lufthansas business-level and corporate-level strategy will be identified and the Star Alliance, the worlds most important airline alliance, will be discussed in detail. 2.0 Company Background The Lufthansa Aviation Group is considered to be one of the worlds leading air transport corporations. It includes a number of independent group and affiliated companies with business segments in passenger airlines, logistics, aircraft maintenance, catering, tourism and IT services. Lufthansas headquarter is located in Cologne, Germany and its operational centre for passenger and cargo services is situated in Frankfurt (Key data on environmental care and sustainability at Lufthansa 2002/2003). Lufthansa is 78 years old and has currently about 93,000 employees worldwide and in 2003-reported revenue of about 16 billion Euros (Lufthansa Key Figures 2003- see also Appendix I). In terms of traffic performance, Lufthansa is in third position in worldwide passenger transport. For many years the company has also been the market leader in international cargo traffic. In 2002, Lufthansas 368 aircrafts operated on routes to 327 destinations, carrying 50.9 million passengers and 1.63 million tons of airfreight. Lufthansa was also one of the founding members of the Star Alliance in 1997, when 16 partners joined into the worlds largest airline alliance (Key data on environmental care and sustainability at Lufthansa 2002/2003). 3.0 The Industry Background The organization also has to deal with cyclical risks. General economic fluctuations as well as geopolitical developments can have a large impact on the performance of the Lufthansa Group. As good examples serve the events of September 11, the Iraq conflict and the outbreak of SARS in Asia along with a stagnating global economy which seriously influenced the business activity of the entire airline industry in a negative way (Heerkens 2003). Lufthansa is also confronted with some capital market risks as its international business activities expose it to exchange rate and interest rate fluctuations in the international money, capital and also the foreign exchange markets (Zea 2003). A substantial threat is the price of fuel since fuel consumption remains one of the main cost items for the whole airline industry. In 2003, it contributed 7.6% to Lufthansas total operating expenses. Fluctuations in fuel prices can have a significant affect on the organizations operating result (Lufthansa Annual Report 2003). Furthermore there is the threat of higher costs of insuring Lufthansas fleet. Insurance costs increased dramatically after the events of September 11 and since then stayed at a very high level. The reason for that are the massive additional premiums that are being charged for insuring against war and similar events. In case of more wars and terrorist attacks the premiums are likely to increase even further (Zea 2003). There are also a number of infrastructure risks that Lufthansa will have to deal with. There are plans for an extension of the runway system at Frankfurt Airport, which is a major hub for Lufthansas operations, and is extremely important for the long-term competitiveness of the German airline. The extension project is also crucial for securing Frankfurt Airports future as an international air traffic hub, which also applies to the building of the maintenance hangar for the new Airbus A380 super jumbo that will be used from 2007 onwards. Nonetheless, a range of operational restrictions on extending the airport has recently been debated which would hinder its efficient use. In case a solution cant be found, Lufthansa would have relocate part of their business to alternative hubs. Additionally, bottlenecks in many European air traffic control systems cause many flight delays. The infrastructural limitations are a huge burden on the profitability of all European air carriers. On top of t hat, they are inhibiting the industry to keep up with the growing demand for air transport services (Lufthansa Annual Report 2003). There are also a few risks relating to the development of alliances. One of the foundations for Lufthansas commercial success was its integration into the Star Alliance, the worlds leading airline partnership system. Currently, many of the airlines worldwide are in a loss-making situation which, in the case of a few of Lufthansas partners like United Airlines and Air Canada, reached proportions that threatened their existence and also affects Lufthansa negatively. In regards to the Star Alliance, there are also challenges of coordinating and incorporating strategic activities like the establishment of a common global brand, a shared technology platform as well as joint training and personnel development (Lufthansa Annual Report 2003). Being part of the Star Alliance also poses the threat that Lufthansa might lose its identity. It is vital for them to preserve the Lufthansa brand (Bruch Ghoshal 2002). Labour unions are an additional threat; especially in Germany they have a lot of power. Labour unions can initiate strikes, which in the past have already led to delays of departures and substantial costs to Lufthansa (Steinborn 2003). 4.0 The Company Objectives Structural analysis of an industry is a useful way of determining a companys long-term profitability. Comprehending the dynamics of the competitive forces in an industry can give an insight whether an industry is attractive and whether there are any chances for returns on capital. Michael Porter, a professor at Harvard Business School, created a framework for understanding the structure of an industry. According to Porter, the five competitive forces that can have an impact on an industry are threat of new entrants, bargaining power of suppliers, bargaining powers of buyers, competitive rivalry, as well as the threat of substitutes (Analysis of industries 2003). 4.1 Threat of new entrants The threat of new entrants offers the possibility that new firms are going to enter the industry, which will consequently lead to a reduction of industry returns by generally passing more value to consumers in terms of lower prices and also increasing the cost of competition. Factors like economies of scale, capital requirements, product differentiation, access to distribution channels, switching costs as well as brand value determine the threat of entry (Analysis of industries 2003). From my point of view it currently seems very difficult to enter the airline industry as this area of business as well as the world economy is facing a period of recession. Due to large product differentiation the entry barriers are fairly high. There is a range of flag carriers, charter airlines as well as a number of low-fare airlines in the industry. All these different types of airlines offer an extensive range of products that seem to satisfy most customers needs. Additionally, entering the aviation industry requires very high capital investments because aircrafts, technical support and IT services need to be purchased or leased. This industry is also very labour and fuel intensive which requires a lot of funds. Companies with an interest in entering the market also require access to distribution channels. This means that it is necessary to gain trust within the industry so as to get access to take-off and landing spots. This can be quite challenging as national policies still p lay a major role in the aviation industry. Furthermore it is a requirement to obtain permission from governments to enter airspace. Moreover once the market is entered, it is very difficult to exit which raises switching costs to a high level. Throughout the last decade the market opened due to the deregulation policy, which provided low budget airlines with an opportunity to enter the industry. The first entrants like Ryanair and Easyjet utilized this opportunity and developed strong brand names due to their first-mover advantage. Airlines that recently entered the market that have a similar price and cost structure generally find it more difficult to generate the traffic that is required to fill the seats in their aircrafts (Jacob Jakesova 2003). All in all it can be said that the threat of new entrants is not that high in the airline industry in the current business environment. 4.2 Bargaining power of suppliers Factors that are connected with the bargaining power of suppliers include the threat of forward integration as well as the concentration of suppliers in the industry. Supplier power decreases the ability for competitors in the industry to earn higher profits (Wheelen Hunger 2000, p. 64). The main suppliers within the airline industry are the manufacturers of aircrafts like Airbus and Boeing, fuel suppliers such as Shell, British Petroleum and Chevron Texaco. Furthermore there are technical support and IT services as well as the catering services. Suppliers are very concentrated in the airline industry as Boeing and Airbus supply most commercial fixed-wing aircrafts. The concentration of suppliers makes it difficult for the airlines to exercise leverage over the two manufacturers and negotiate lower prices or play one supplier against the other. Moreover, at the current stage, aircrafts for long distance travel cannot be substituted by any other product, which strengthens the bargaining power of the suppliers even more. Fuel providers have an excellent bargaining position as they can increase fuel prices without regarding the airlines as an important customer group. Forward integration, which is the expansion of a business products or services to related areas in orde r to directly satisfy the customer needs, is fairly low. The reason for this is that it can be assumed that neither aircraft manufactures, fuel providers nor technical support companies will purchase an airline and staff it with flight attendants, commercial pilots, a maintenance crew and operate flights across the world (Jacob Jaksova 2003). Nevertheless, the strong position fuel suppliers as well as the relatively strong position of manufacturers of aircrafts need to be taken into account when operating an airline. 4.3 Bargaining power of buyers Buyers can have significant power, as they are able to push down prices, and negotiate for better quality and service. Buyer power is determined by relative volume of purchase, switching cost, standardization of the product, brand identity, elasticity of demand as well as quality of service (Del Vecchio 2000). Since customers are not very concentrated and generally dont purchase plane tickets in large volumes they do not have a strong bargaining position. A single purchase of an airline ticket does not represent a significant fraction of the amount offered. Switching costs are quite low as consumers have a range of choices when selecting an airline. Due to the Internet, information about prices is also less fragmented and much easier to compare. Quite frequently, a customer can find price differences for the same flight and one seat is generally not any better, since everyone arrives at the destination at the same time. Considering the worldwide recession as well as the psychological effects of September 11, airline companies are under substantial pressure as customers switch to alternative transportation like trains. Vacation travelers also tend to shop around for the best price. Traveling by plane is quite expensive and can make up the largest part of the expense of a family vacation. For that reason, demand is quite elastic for some buyers. As soon as the price drops, the demand increases. However, airlines can move their prices in tandem with other airlines, which forces customers to purchase tickets for the market price until a price war starts (Analysis of Industries 2003). Nevertheless, all in all it can be said that the bargaining power of buyers is relatively low. 4.4 Threat of substitute products The airline industry is threatened by a number of substitutes. This threat is quite substantial within Europe, where Lufthansas main customer base is located. Many European countries have an excellent railway system with high-speed trains like the ICE in Germany and the TGV in France. These trains can travel up to 300km/h fast and can cover large distances within the countries in just a few hours. Trains can be considered the largest threat as they offer a variety of advantages over flying. From my point of view it seems that flying is much faster, but on a domestic flight in a European country there is not much of a difference in comparison to trains. The reason for that is that it always takes a while to get to the airport, as they are mostly located further away from cities; check-in and security checks usually require being there at least an hour before take-off. After the plane has landed, it usually takes at least another 30 minutes to get out of the plane, claim the baggage an d organise transportation to leave the airport. Railway stations on the other hand can be much more easily accessed than airports, there is no check-in and security check required and the destination railway station is generally in a very central location close to hotels or offices that need to be visited on a business trip. Furthermore, trains offer generally great scenery while travelling and also offer more legroom. Most importantly the prices are generally lower than those of prestigious airlines like Lufthansa. Alternatively, travellers could use their own car, which would be more time consuming, but would have the advantage of increased flexibility and having transportation at the destination location and not having to use public transportation or taxis. Depending on the distance, this substitute can be either more costly or less expensive (Jacob Jaksova 2003). Moreover, short international trips to major European capitals are often done by bus and also by ferry if it is a tr ip to the United Kingdom. From my experience this is the most inexpensive way of travelling throughout Europe. However, there is no real substitute to flying if the desired destination is overseas. The only alternative to planes would be ships and unless the customer is looking for a relaxing trip on the oceans, it will just take too long to reach the destination. Recently there is also a tendency of larger companies towards purchasing corporate jets rather than flying first class. According to Costa et al. (2002) corporate jets might reduce first class traveller by 10% by 2005. 4.5 Competitive rivalry Highly competitive industries are generally less profitable as the cost of competition is high or customers are receiving the benefits of lower prices. Competitive rivalry is affected by industry growth, brand identity, fixed costs, as well as barriers to exit (Wheelen Hunger 2000, p. 63). It can be said that the airline industry is highly competitive and that industry growth is fairly moderate with airlines struggling in taking away market share from each other. The barriers to exit are considered to be very high. Planes that are grounded dont earn any returns and it is quite complicated to dispose of these assets. Due to bankruptcy laws, airlines that are in financial stress can often remain competitors for a long time (Del Vecchio 2000). In Lufthansas home market, the European airline industry has seen some recent changes with the development of low budget airlines that compete with the more mature airlines. Additionally, recent airline crises like September 11 put even more pressure on all competing airlines. This leads to a process of consolidation and the creation of strategic alliances. Airlines within one alliance dont tend to compete directly with each other anymore, which lead to a slight decrease of the pressure (Jacob Jakesova 2003). By utilizing a range of strategies a company can have an effect on the five forces of competition and thus reform the attractiveness of an industry. Historically, various strategies shifted the principles of competition and future events like war or new inventions are likely to reshape the airline industry again. Lufthansas ability to be very cost effective is also of advantage. As part of its strategic change, Lufthansa implemented Program 15, a strategic cost management program. The goals of this program included an improvement of the competitive position through a reduction in cost, internationalisation of cost-structure and making staff conscious of reducing costs in their daily work. This cost management contributed substantially to Lufthansa making profits again in 1999 (Bruch Goshal 2000). Generally it can be said that Lufthansas change management during its crisis was outstanding. Its management was able to identify the signals for the potential problems, showed great strategic leadership through CEO JÃ ¼rgen Weber and transformed the organization into a profitable company. This experience in strategic change management is very valuable and will surely help the organization with any challenges in the future (Bruch Sattelberger 2001b). Furthermore, Lufthansas management is very conscious of the need for innovation and customer service. They developed the brand ambassador concept where employees with use of personality and dedication create brand loyalty through day-to-day interactions with the customer (Rubens 2004). They recently also introduced a range of innovations and quality improvements at their passenger airlines and some innovations will be implemented in the near future. A special focus is on the business class on long-haul routes as this segment is the most profitable one. The key feature of Lufthansas new business class is a technically sophisticated seat that converts into a flat bed, which is 2 meters long, the longest bed in this class (Manuelli 2003). Lufthansa is also the first airline in the world that offers broadband Internet access on board its planes (Anonymous 2003). On the ground, they are also improving procedures for their status customers with Lufthansas Priority Service by relying on the Internet, mobile phones and check-in terminals simplify reservations and ticket sales as well as to reduce check-in times. A good example of Lufthansas innovative strength is their new terminal at Munich Airport, which was build to optimise operational procedures. In accordance with the best international standards they reduced the minimum connecting time to 30 minutes (Lufthansa Annual Report 2003). An additional strength of Lufthansa is that it has a policy of operating a young and modern fleet. They recently started a fleet renewal program in 2003 and by 2005 they will replace older aircrafts with ten new Airbus A340-600 jets, as well as ten new Airbus A330-300s. By 2007 the new Airbus A380 super jumbo will go into service that can carry 40% more passengers than the currently largest aircraft. The average age of Lufthansas fleet is just under 9 years, which puts them into a good position in comparison to airline world average of almost 15 years (Lufthansa Annual Report 2003). Another strength, which gives Lufthansa a comparative advantage, is the use of a premium executive jet service on North Atlantic routes like DÃ ¼sseldorf-Newark and Munich-Newark. This involves flights in Boeing and Airbus aircrafts that were remodelled so they fit 48 business class seats only and no economy class. Lufthansa introduced this service, because they identified that these routes were in high demand for business class travellers (Ghazvinian Fragala 2002). Lufthansa also offers a very good website that has a lot of features the customers can utilize. Online bookings have more than doubled in 2003. Lufthansa are also constantly expanding their destinations, which can be reached with etix, the companys electronic tickets that offer convenient paperless travel. The number of passengers that use etix is gradually increasing as it can be used to fly to 70 per cent of Lufthansa destinations (Lufthansa Annual Report 2003). Lufthansas Miles More customer loyalty program is also a great tool to encourage customers to fly Lufthansa again. The program has grown in popularity since it was introduced ten years ago and developed into the leading frequent flyer program in Europe (Miles More). Furthermore, Lufthansa is one of the founding members of the Star Alliance, the worlds leading airline alliance. The alliance was voted Alliance of the Year in 2003 on three different occasions (Lufthansa Annual Report 2003). The Lufthansa group consists of seven independent subsidiaries. Lufthansa centrally coordinates their strategy development process. A principal element of the Lufthansa group is clear customer-supplier-relationships between the seven companies. However, the relationships between the individual companies are a weakness, as they dont function as planned. Lufthansa has not reached the required relationships for a market-based internal coordination. So far, the internal customers dont act as normal customers yet since the demand conditions, which they would never demand with other external business partners (Bruch Ghoshal 2000). Another weakness is that the openness for change has almost vanished since Lufthansas amazing turnaround was achieved. During the turnaround, changes were implemented very quickly, but today it takes a very long time for small innovations to take place. Lufthansa also admits not to be perfect in the areas of punctuality, luggage safety, waiting periods, technical reliability and telephone availability, but is in the process of improving this situation (Bruch Ghoshal 2000). Another weakness could be that Lufthansa does not do anything about their low-budget competitors in the European market. Lufthansas management claims that they would not start a low-fare airline under its name, as it would cannibalize its own traffic and damage its brands (Anonymous 2002). 5.0 Economic strategy of Lufthansa According to Hitt (2003, p. 122), a Economic strategy is an integrated and coordinated set of commitments and actions the firm uses to gain a competitive advantage by exploiting core competencies in specific product markets. The literature suggests that there are a number of different business-level strategies. However, I believe that in the case of Lufthansa an integrated cost leadership/differentiation strategy is used. The reason for this is that Lufthansa operates globally and therefore it is vital for them to implement cost leadership strategies as well as differentiation strategies in order to develop competitive advantages. Lufthansas Program 15 serves as a good example of a cost leadership strategy. After Lufthansa had undergone privatization they implemented this extensive strategic costs management program with the goal of reducing overall unit cost by 20% within five years (Bruch Sattelberger 2001a). In terms of a differentiation strategy, Lufthansa constantly tries to come up with a range of innovative ideas to stay ahead of the competition. A list of these ideas could be seen in the strengths section of my SWOT analysis of Lufthansa. It can be concluded that Lufthansa has made the right decision to implement an integrated cost leadership/differentiation strategy, since the literature also suggests that there is a relationship between the successful use of this strategy and above-average returns (Hitt 2003, p. 135). 5.1 Corporate-level strategy of Lufthansa According to Hitt, a corporate level strategy involves specific actions by a company to gain a competitive advantage by having a group of different businesses competing in several industries (2003, p. 183). In the case of Lufthansa, the organisation consists of seven economically independent subsidiaries that include LH Passenger Service, LH Cargo AG, LH Skychef, LH Ground Services, LH Technical Services, Thomas Cook Travel Agency and LH IT services. The individual Lufthansa companies are quite successful. LH Technical services, LH Skychef and LH Ground Services are number one in their market (Bruch Ghoshal 2000). Product diversification, a primary corporate-level strategy deals with the scope of the industries and markets in which the company competes in addition to how managers buy, establish and sell different businesses to equal skills and strengths. In regards to Lufthansa, the organisation uses a related diversification corporate-level strategy which means that Lufthansa generates more than 30% of its sales revenue outside a dominated business and its businesses are related to each other since Lufthansa centrally coordinates their strategy development process. Lufthansas motives for such a corporate level strategy are likely to be issues such as taking advantage of economies of scope, sharing activities, transfer of core competencies, and an increase in market power as well as blocking competitors through multipoint competition (Hitt 2003, p. 187). 5.2 Strategic Alliances While concentrating on internal costs and structural redevelopment, Lufthansa also worked on its external relationships by implementing the strategy: growth through partnerships (Bruch Sattelberger 2001b). While in other industries globalization triggered a wave of mergers of companies that operate internationally; airlines had to look for alternatives because national ownership regulations do not allow cross-border mergers. No airline worldwide has the capacity infrastructure to offer a suitable network by itself. Only through cooperating and alliances can the industry cater for the mobility requirements of the world economy. Therefore, founding the Star Alliance was a logical consequence and Lufthansa was one of the key-founding members of the first airline network in the world (Global Network Five years of Star Alliance). The purpose of the Star Alliance is to realize higher revenues and decrease costs by exploiting synergy effects. The synergies range from shared use of ground facilities like check-in-counters, a city office in Paris and also airport terminals. At the airports in Frankfurt, Copenhagen, Shanghai and Beijing the Star Alliance has its own check-in area with staff member of partner airlines. In addition the first Star Alliance Lounge went into service 2001 at ZÃ ¼rich airport. Other advantages include common frequent flyer programs, joint travel agency contracts collective market research and joint purchasing of materials and equipment (Economic effects for the airlines). Alliance members can also use code sharing a system by which two or more airlines agree to use the same flight number for a flight in order to attract more business by means of extending their networks through partner airlines (Collis 1998). Besides cost-saving synergies, the combined networks of Star Alliance members also offer many customer benefits. In comparison with other industry alliances, the Star Alliance is the recognized market leader (see Appendix 2). For 82 % of all offered flight connections, the Star Alliance is the fastest network. Every four seconds an aircraft of the Star Alliance starts or lands somewhere in the world and it possible to fly once round the world in 36 hours with Star Alliance airlines. Other fundamentals of its brand value include the presence of its members in important home markets and large international hubs, a high degree of customer recognition, excellent service and good cooperation between the frequent-flyer programs of the individual airlines. Furthermore each airline has its individual strengths with a strong market position in its home bases and regional hubs like Lufthansa in Germany. Due to the good cooperation, a whole network of these hubs was established and regional str engths complement each other (see Appendix 3). Additionally, most members also have regional alliances with smaller airlines, which improve the Star Alliance network even further (Global Network Five years of Star Alliance). Research has also shown that alliances result in lower ticket prices and more flight connections. It is suggested that there is a price advantage of an average 6% in comparison with conventional tariffs. In terms of the Star Alliance this leads to estimated passenger savings of between 50 and 82 million dollars per year. Additionally due to the sharing of terminals service counters of the airlines are more easily seen and found and walking distances are decreased. Having counters in the same area at airports also creates a single contact point and improves changes and baggage loading. Staff members of partner airlines can also help and advise customers with enquiries on behalf of the entire alliance. For the alliance to work properly certain level of quality needs to be ensured. This is achieved through frequent mutual quality checks. Jointly agreed quality standards in the areas of security, services and environmental protection are checked on a regular basis (Global Network Five years of Star Alliance). 5.3 Strategic Leadership and German Culture Strategic leadership, which is the ability to anticipate, envision, maintain flexibility and empower others to create strategic change as necessary (Hitt 2003, p. 386) was extremely important in Lufthansas turnaround. The main responsibility for effective strategic leadership generally rests at the top, especially with the CEO, but also with other recognized strategic leaders like members of the board of directors and the top management team. In the case of Lufthansa, the formulation and implementation of strategies was also in the hands of the top-level management, in particular Dr. JÃ ¼rgen Weber, who was Lufthansas CEO at the time. In 1992 JÃ ¼rgen Weber realized the full extent of Lufthansas problems and called for a crisis management meeting with 20 carefully selected senior managers. The outcome of this meeting was Program 93, 131 key actions aimed at drastically cutting about 8,000 jobs, lowering non-personnel costs, reducing the aircraft fleet as well as increasing revenues by DM 700 million to reduce the losses of DM 1.3 billion. The Executive Board then appointed a number of different teams that had the task to achieve the implementation of these 131 projects. Line management was responsible for the implementation of the staff cuts. It was seen as important for the success of Program 93 that line managers took that responsibility to realize the unavoidable cuts, on the one hand, but also to motivate the remaining employees, on the other hand. JÃ ¼rgen Weber also created the OPS team (Operations Team) as a forceful engine in the process of implementing the 131 actions. They constantly monitored, created activities, advised and supported the line managers who were ultimately responsible for the implementation process. Weber showed his total support for the OPS team and personally supported them in many ways. He also implemented visible actions like a 10% reduction of the salaries of all Executive board members (Bruch Ghoshal 2000). Furthermore, to convey and spread these actions, Lufthansa implemented Town Meetings, which were initially an idea by General Electric. A typical agenda of a Town Meeting would mainly involve a talk with the particular Lufthansa units management about problems and plans. An extensive dialogue then follows with the employees where the top-management explains latest plans and also listens to the concerns and suggestions of staff members. JÃ ¼rgen Weber decided to hold as many

Gettysburg :: American America History

Gettysburg By late afternoon, on the 2nd July, 1863, after fierce hand to hand fighting, Major General John B. Hood's 3rd Division's flanking attack on Big Round Top had been successful. Meade realising the lack of troops on the Round Tops had rushed the 1st Maine to try to thwart Jackson who having let Hood bypass Sickles force in the Peach Orchard caught way out in front of the main Union lines and seize the Top (s). Sickle was outflanked and held by Laws Brigade leaving only the 1st Maine to take the brunt of the killing power of the massed Confederate infantry. Colonel Chamberlain, commanding was killed in the first volley and whatever morale the Union troops retained was soon broken. It was over in less than ten minutes, the remnants of the Federal forces streamed back to the relative safety of their main line on Cemetery Ridge. Hood sent reports of the securing of the Tops to Jackson.Thomas'Stonewall' Jackson had assumed command of the Army of Northern Virginia after Robert E.Lee was wounded by a stray shell late on the afternoon of the 1st. Though not serious, General Lee had shrapnel wounds to both legs and concussion and command had passed to his deputy, Jackson. Jackson sent for Lieutenant-General Longstreet and ordered him to get his artillery onto the Tops and commence bombardment of Meade's forces. Cabell's Battalion of Artillery is despatched to Big Round Top and commences an immediate cannonade. Alexander has despatched half his cannon to assist and by 7.00pm 67 cannon are belching their deadly breath down on Cemetery Ridge. In the pitch dark lit only by the shell bursts of the Confederate fire the Union troops mill about in panic. Orders are countermandered , duplicated and totally confused as officers try to keep their various charges in check. The casualty toll is becoming horrendous and more and more troops are trying to flee the field. Unfortunately, in the dark they have little sense of direction and hundreds are going from one field of slaughter to another as Ewell has his men on battle stations on the right flank. Those fleeing forward rush into Pickett's command . At 10 pm the bombardment ceases as the Rebel artillerists realise they are running low on ready supplies of shells. Though they would not realise until morning that the battle was won, they had done the damage with their evening fusilade. Gettysburg :: American America History Gettysburg By late afternoon, on the 2nd July, 1863, after fierce hand to hand fighting, Major General John B. Hood's 3rd Division's flanking attack on Big Round Top had been successful. Meade realising the lack of troops on the Round Tops had rushed the 1st Maine to try to thwart Jackson who having let Hood bypass Sickles force in the Peach Orchard caught way out in front of the main Union lines and seize the Top (s). Sickle was outflanked and held by Laws Brigade leaving only the 1st Maine to take the brunt of the killing power of the massed Confederate infantry. Colonel Chamberlain, commanding was killed in the first volley and whatever morale the Union troops retained was soon broken. It was over in less than ten minutes, the remnants of the Federal forces streamed back to the relative safety of their main line on Cemetery Ridge. Hood sent reports of the securing of the Tops to Jackson.Thomas'Stonewall' Jackson had assumed command of the Army of Northern Virginia after Robert E.Lee was wounded by a stray shell late on the afternoon of the 1st. Though not serious, General Lee had shrapnel wounds to both legs and concussion and command had passed to his deputy, Jackson. Jackson sent for Lieutenant-General Longstreet and ordered him to get his artillery onto the Tops and commence bombardment of Meade's forces. Cabell's Battalion of Artillery is despatched to Big Round Top and commences an immediate cannonade. Alexander has despatched half his cannon to assist and by 7.00pm 67 cannon are belching their deadly breath down on Cemetery Ridge. In the pitch dark lit only by the shell bursts of the Confederate fire the Union troops mill about in panic. Orders are countermandered , duplicated and totally confused as officers try to keep their various charges in check. The casualty toll is becoming horrendous and more and more troops are trying to flee the field. Unfortunately, in the dark they have little sense of direction and hundreds are going from one field of slaughter to another as Ewell has his men on battle stations on the right flank. Those fleeing forward rush into Pickett's command . At 10 pm the bombardment ceases as the Rebel artillerists realise they are running low on ready supplies of shells. Though they would not realise until morning that the battle was won, they had done the damage with their evening fusilade.